The man bent over his guitar,
A shearsman of sorts. The day was green.
They said, “you have a blue guitar,
You do not play things as they are.”
The man replied, “Things as they are
Are changed upon the blue guitar.”
-Wallace Stevens (1879-1955), The Man with the Blue Guitar
- The word for blue didn’t exist in many cultures. The ancient Greeks had no term for the color blue.
- Until the invention of synthetic color people only had a few substances to create blue paint. Blue does not appear in a prehistoric rock paintings.
- Today blue can be a positive color, however in ancient Europe it was despised and often feared.
Famous Logos Using Blue:
Thank you to Anne Varichon’s Book – Colors, What They Mean and How to Make Them, for supplying content and inspiration. See what McKenna Design Group has been up to.