Industries


Expertise in Business, Associations & Non-Profits

B2B & Manufacturing

Necessity is the mother of invention. We’re inventors too. We work with R&D, engineering, product development to take innovation to market. We name, brand and grow awareness so you can focus on what you do making great stuff. In B2B, your e-commerce and financial transactions need to be seamless, integrated with sales targets, and simply work.

Financial Services

As a firm, one of our first clients was in banking and lending. An industry in constant change, there’s one thing you can exploit. Your customer service factor. Let brand marketing bolster what you do in-person—galvanize relationships.

Associations, Trade Groups and Nonprofits

Association management is what we’ve hung our hat on. It’s home to us. Chicago is the #2 association market and the #1 for healthcare. We’re honored to lead the most forward thinking associations grapple with their biggest challenge to date—staying relevant by positioning for unique value creation and delivery models. It’s part art and part science.

Consumer Package Goods

We understand shopper marketing. We get today’s buyer preferences. Knowing how to integrate web and social strategy to bolster retail and direct mail efforts is something CPGs strive for and may struggle to hit the target.

Building Design & Construction

We understand the professional services side of construction management. We also understand the supply chain partners. We collaborate on integrated marketing to increase demand for products, construction systems and the service industry putting it all together.

Real Estate, Brokerage, MLS

Consumer enabled technologies, big data, new brokerage business models. We’ve been on the forefront since 2006. Branding associations, creating direct-to-consumer content, reinventing how professional standards is administered nation-wide are just a few programs from our innovations lab.

Healthcare

The landscape has transformed. It’s no longer provider-to-patient but insurer to performance outcomes that drive the industry dynamics. Technology is dramatically altering patient care and integrated health systems. We’re at the leading edge of technologies affecting our nation’s healthcare reality.


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Let’s Do This

McKenna Design Group is a full-service marketing communications and technology firm in Chicago. Hire us and we'll develop integrated, results-driven solutions. Our promise? Return on Experience.® We build a brand so customers advocate for you.

GSA NAICS Codes 541430, 541511, 541613, 541810, 541910